The In-Demand Expert
If you are a coach or consultant who wants to grow a business directly through becoming KNOWN for your expertise — through speaking, podcasting, media features, or content that positions you as an authority – this show is for you! The episodes we share will help you more easily convert clients and sales, become known as a thought leader and authority in your industry, and speak on more stages so that you can become the well-paid, in-demand expert.
The In-Demand Expert
Is Delivering Loads of Value Helping or Hurting Your Coaching Program Sales?
If you're like most people I work with, you're a big hearted person who wants to deliver a lot of value for people. But... how much value is TOO much value if you want to make sales? Or is there such a thing? That's what we're diving into today!
What’s inside this episode:
- Answering the question: are value and information the same thing?
- How experience contributes to value
- The difference between education and marketing, and what happens when the lines get blurred between the two
- How the buyer cycle might be affected by giving away lots of educational content
- The difference between education and Diagnostic Education
- How to start your messaging doc (and how to get feedback from me on it!)
Let’s connect!
- Let’s be friends on the ‘gram @adrianegalea or @speakwithspark
- Connect with me on LinkedIn (let me know you’re podcast listener in your request!)
- Follow my biz networking company on Insta @visionariesonline
Resources to help you become The In Demand Expert
- Elevate Your Expertise: 6 month group + 1:1 hybrid coaching program to help you drive profit and enrollment in your high ticket coaching or consulting programs through speaking on trainings, podcasts, and stages
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Hi, I’m Adriane! I’m a lifelong creative entrepreneur and voice + acting coach turned business consultant with a freakishly tactical brain. I love helping experts like you create compelling, creative mechanisms to talk about your work in a way that instantly elevates your authority, clarifies the value of what you do, and shows people why they should buy from you. Let’s elevate your expertise!